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"INTERNAL ACCOUNT REPRESENTATIVES": Two-day workshop to clearly define the role of an internal sales/marketing function, and its specific products and services

Many internal service providers now understand the importance of a function that is client-facing. Its purpose is to provide a default point of contact for internal clients, improve relationships, identify strategic opportunities, and improve alignment.

In many cases, however, the people fulfilling this critical function do not have role models or a clear understanding of the scope of their mission, their specific added-value deliverables (products and services), and the ways they serve the rest of the organization (products/services sold to peers).

As a result, they cannot add as much value as they should. This leads both clients and their peers to question the need for the function.

Furthermore, they may not understand the boundaries between their services and those of their peers. The result is internal stress as they overlap the authorities of others.

In a two-day workshop, the people in the Account Representative function can clearly understand and document their products and services.

Benefits

Workshop


Contact us to discuss your specific interests and requirements.

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